Alfaparf Milano Ireland launches My Minis Semi Di Lino collection
Alfaparf Milano Ireland’s Semi Di Lino products are now available in three specially curated three-piece collections.
My Minis are compact miniature versions of Semi Di Lino ranges. They come in Moisture for dry hair, Diamond for normal hair and Reconstruction for damaged hair. Each product is under 100ml, so it fits in a handbag, gym bag or carry-on travel bag.
Alfaparf Milano Ireland partnered with Dublin illustrator Emma Kenny to create three illustrations for the pouch packaging variations. This is Kenny’s first collaboration with Alfaparf Milano Ireland – she has also collaborated with beauty brands such as Benefit and Rodial Beauty, and counts Kim Kardashian, Donatella Versace and Paris Hilton among her fans.
The Semi Di Lino range contains three key complexes: and the urban defence pro complex that protects the hair by creating an external shield against the damage of urban pollution; the shine fix complex containing linseed extract to release shine and radiance for 24 hours; and the colour fix complex that maintains the longevity of the colour.
