Josh Wood appointed as Wella Professionals colour visionary

The Wella Company has appointed Josh Wood as the company’s colour visionary, which reunites the hair colourist with Wella Professionals.
Wood has over 30 years’ experience in creating colour in his London salon, and on catwalks, editorial and film. As Wella Professionals colour visionary, and collaborating closely with Wella’s global hair colour experts, he will contribute to the development of new colour and care technologies and services, supporting the innovation behind Wella’s professional brands, including Koleston Perfect, Color Touch, Illumina Color and Blondor.
He will also continue to bring together and connect many Wella hairdressers around the globe, boosting their creativity and further advancing the professional hair industry.
“I am honoured to return to the Wella family at such a pivotal time in the brand’s history in a partnership that embodies precision, boldness and creativity – virtues that have always attracted me to this iconic brand,” he said. “This is a homecoming for me and I am thrilled to be back in my new capacity as Wella Professionals colour visionary. When you put the best products in the hands of the best creatives, that’s when magic happens.”
“We’re thrilled to have Josh back in the Wella family and we look forward to nurturing his vision and creativity,” said Ariadne Oliveira, global vice-president, Wella Professionals. “This collaboration will undoubtedly lead to cutting-edge innovation that will shape the future of professional colour, strengthening Wella Professionals’ leadership in our industry.”