ALFAPARF Milano Professional appoints Andrea Dorata as brand ambassador UKI

ALFAPARF Milano Professional has announced that is has welcomed Dorata Hairdressing to the ALFAPARF Milano Professional family, and appointed Andrea Dorata as brand ambassador UKI.

Dorata, who owns Dorata Hairdressing in the UK with siblings Angelo and Simona, is an award-winning hairdresser, having been shortlisted and the recipient of regional awards in several of the longest-running hairdressing competitions in the UK.  The family-run business has two salons in in Marlow and Henley-on-Thames.

“Dorata Hairdressing is to us what hairdressing is all about,” said David Donnellan for ALFAPARF Milano Professional. “With two local businesses at the heart of community, they share their passion for this incredible industry, not just with their team, but with their loyal and ever-growing client base. We are very happy to have them join the ALFAPARF Milano Professional family.

“Andrea is a welcome addition to our ambassador line-up. With an outstanding flair for colour, he’s the perfect person to showcase our exceptional technology and results-driven colour portfolio, and we are looking forward to working closely with him and spreading the news about ALFAPARF Milano Professional.”

Dorata added: “It’s a true honour to have been appointed as a UKI ambassador for ALFAPARF. This is a proud and meaningful moment for me and my team. We’re incredibly excited to begin this journey with a brand that resonates so deeply with our values – from its Italian heritage to its spirit of innovation, creativity  and forward-thinking energy.

“ALFAPARF Milano Professional represents endless possibilities, both in artistry and in professional growth. It’s a brand that inspires and elevates – the perfect partner for what we stand for. This opportunity marks the beginning of an exciting new creative chapter, and I’m looking forward to bringing fresh ideas to life, connecting with others, and shaping something truly special together.”