Salon business expert Liz McKeon has launched a course to help industry professionals leverage retail opportunities and boost business.
McKeon recently hosted her Salon Owners – Time To Get Real About Retail event and, off the back of this, has now created a special programme on the subject.
With retail being one of the many challenges that business owners face, McKeon's new course is based on her personal experience of achieving a 70% retail turnover in her own business. It promises to provide valuable insights on how to maximise retail sales to guarantee strong revenue in 2024.
Topics covered include the opportunities that retail brings; how to make the numbers happen; how to break down the barriers to retailing; managing your retail revenue; and commission, bonuses and how to use retail to retain your team.
“This is an exciting opportunity for salon owners, brands and stockists who are looking to build their retail business and sell unlimited retail, whilst holding on to their best staff and retaining their clients,” said McKeon.
“Just this week, I held a soft launch event for this programme and it was a fantastic success – we had exceptional feedback from salon owners, managers and brands, with many commenting on how the workshop is a necessity for salon owners and managers who want to ensure they are constantly growing and improving their business to always be at the top of their game.”
