Alfaparf Milano Professional to sponsor Alternative Hair Show
Alfaparf Milano Professional has announced it is sponsoring the Alternative Hair Show, which is taking place in the Troxy art deco theatre in East London on 9 October.
Now running for over 40 years, the Alternative Hair Show showcases the best in the business, with hairdressers expressing their artistry, skill and creativity. The event is in aid of Fighting Leukaemia, the Alternative Hair Charitable Foundation.
The international show will feature established names in global hairstyling, while also promoting up-and-coming new talent.
Among those appearing on the night is Alfaparf Milano Professional’s global creative director Rudy Mostarda. A renowned hairstylist and entrepreneur, in 1999 Mostarda founded the Extrema Hair brand, which now has more than 90 affiliated salons. He has also taken part in Milan Fashion Week as a creative director for several brands.
A VIP package for the Alternative Hair Show 2022 is available from Alfaparf Milano Professional. It includes two nights at the Hilton London Bankside on 8 and 9 October, tickets and front row seats to the show, and transfers from the Alternative Hair Show to the Alfaparf Milano Professional VIP after party in Proud Embankment, London.
