DMK Ireland supports breast cancer with ‘PINKzyme’

DMK Ireland is supporting Breast Cancer Awareness Month in October by encouraging its DMK-certified salons in Ireland to turn its enzyme therapy treatment pink by offering a ‘Pinkzyme’ treatment to raise awareness.

According to DMK, it is the only company in the world that uses ‘transfer message enzymes’. Enzymes are living substances within the body that regulate health and work with minerals within the body to form natural antioxidants, and fight free radicals that attack the skin. The enzyme therapy encourages collagen and elastin formation in the skin, which helps keep it plump and line-free.

Each DMK enzyme treatment is formulated with proteins that can penetrate the skin, tightening and contracting the fragile underlying muscles. All three masques in the treatment have the ability to promote a plasmatic effect in the skin, offering oxygen therapy from within the blood stream, rather than merely applying to the skin’s surface.

Breast Cancer Awareness Month, marked in countries across the world every October, helps to increase attention and support for the awareness, early detection and treatment, as well as palliative care, of the disease. Breast cancer affects more than 3,000 women each year in Ireland, and is more common in women over 50. The colour pink, especially pink ribbons, is a symbol of breast cancer awareness and the fight to find a cure against the disease.

DMK Ireland is part of Chleo Enterprises’ group of brands.